Thursday, December 30, 2010

SIMPLE GENIUS: Extending the Cooler Shelf for Smaller Products

A simple addition to the Glass-Door Common Cooler: A small item detachable container.
Works as a cooler shelf extender for smaller cold items and as a trigger for impulse purchase.



Also spotted is a simple hanger for cross-category item display.  Perfect trigger for impulse-immediate consumption (yup, along with that cold drink!).


Photo taken (Jan 2010) from a convenience store in Singapore.

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